Wine sampling synched in live World Web Wine tasting
One of Australia’s most renowned wine brands, Penfolds, is hosting a vertical tasting of Penfolds Bin 389 Cabernet Shiraz on 22nd June 2009 from Vinexpo in Bordeaux, France. Lead by Chief Winemaker, Peter Gago, the same wines will be sampled simultaneously across the globe, via an interactive webcast.
Six different vintages of Penfolds Bin 389, often referred to as ‘Baby Grange’, will be tasted at events in the US, Germany, Australia, the UK, United Arab Emirates, Bahrain, Sweden, New Zealand, Singapore, Hong Kong and Korea. Attendees will assess for themselves the longevity of this quintessential Australian blend of Cabernet Sauvignon and Shiraz with vintages including 1976, 1985, 1991, 1998, 2002 and 2006.
“New World winemakers have often strayed from convention in the way wine is traditionally made, so it stands to reason that we are doing the same with this original mode of wine tasting,” says Peter Gago.
“Throughout this webcast, people across the world will collectively - in real time - be sampling six different vintages of one of Australia’s most iconic wines, Penfolds Bin 389, which has only just been vintaged for the 50th consecutive year. And yes, it’s symbolic that we’ll be broadcasting the tasting from Bordeaux, the heart of Old World Wine. Ideally, participants will witness the graceful aging of a New World wine style.”
Wine lovers will have the chance to view the footage from the tasting from 23rd June.
Wow, I must admit I never heard of a wine tasting via webcast, that is a very, very cool idea…good stuff, I need to try Penfolds!